A proven, 24-month program for increasing the number of undergraduate applications as much as 20% by the second year. It’s not rocket science. It’s simply twenty years of university experience using a well designed, integrated marketing plan that, when fully implemented, yields a significant increase in the quality and quantity of applications. The program involves the following key phases: Discovery, Strategy, Production, Media, and Refinement. Detailed information is available upon request.
Is it right for your institution?
Yes, If you are seeking to increase either the quantity or the quality of applicants
If your conversion of applicant to enrolled student is lower than desired
If your admissions materials do not reflect your true identity
If you are seeking a more diverse student body
If you haven’t revised your admissions materials in the last three years
If your solution to declining enrollment is simply increasing tuition
Maybe, If you are adding new majors or programs
If your colleagues and staff aren’t happy with your admissions materials or process
If you believe your admissions marketing investment could be used more wisely
If you are considering adding satellite instruction locations
If retention has become a recurring problem
We should talk. Please e-mail us or call Lee Kershner at 610.373.2200. There is no cost or obligation.