For more than 25 years, Jerry has been involved in the provision of consulting, marketing and communications services. He is a competent researcher, writer, presenter, broadcaster and teacher. He understands both the consumer market and the non-profit arena. Clients call him “the consummate marketing strategist.”

Driving every marketing program he creates, Jerry uses qualitative and quantitative research techniques to make sure the strategic plan is on target. He understands the values of non-profits and knows how to market them better than just about anyone.

Jerry holds both the BA and MA degrees from Bob Jones University. He is a professional member of the American Marketing Association.

Active in HIV/AIDS education on the national and world stages, Jerry has spoken to more than 500,000 people in the last ten years, telling his story of HIV times three in his family (from a 1984 blood transfusion).